![]() “When I was 30, I broke up with a woman who was just not a very good person,” he tells me over Skype. Trevor*, a 34-year-old former Red Piller, explains how the subreddit led him to towards more extreme views of women. Subscribers’ experiences in the real world can reinforce their misogynistic views. I think that’s probably likely to be true for groups like the Red Pill, that look at women and see just a flock of harpies.” “They’re not just a collection of individuals, they’re actually that a single organism that moves with singular purpose. Psychologists have a concept, entitativity, which describes the extent to which a group of people are perceived as a single entity. “If you think that a group is entitative, it’s like a swarm of bees or ants,” Wood explains. “They feel the world is divided into absolute good and absolute evil, and the people behind the conspiracies are of course the absolute evil ones,” he says. Mike Wood, a lecturer at the University of Winchester and an expert on the psychology behind conspiracy theories, explains that people who believe in conspiracy stereotypes such as AWALT tend to have what is known as a “Manichean” worldview. “It fed the confirmation biases that society was built around men catering to women in return for sex.” “I began to see male victimhood throughout society,” he tells me over Reddit’s messaging service. “The movement’s use of evolutionary psychology convinced my rational mind that everything I read was a scientific fact supressed by feminists,” explains Jack, a British 24-year-old former r/TheRedPill subscriber. ![]() Much of the subreddit’s misogyny is justified by one of their favourite acronyms, AWALT: “all women are like that”. The Red Pill in particular exploits evolutionary psychology to argue that women are wired to want men with a strong “frame”. Like traditional conspiracy theories, they often rely on cherry-picked evidence. So I really believed every little thing.”īeliefs such as “all women are evil” and “all women cheat” are what are known as conspiracy stereotypes. You can’t criticise anything because people will quickly try to diminish you. And if you didn’t believe everything… if you go on Red Pill Reddit and you disagree with someone they either delete your comments or they try to make fun of you and shame you. “There’s this whole conspiracy thing where women are against you, they are this imagined enemy… as well as there’s a whole conspiracy that society is against men, that society is anti-male so to speak, that liberals are fucking up society, that feminism is fucking up society. “They have theories that are not easy to prove or disprove, they are based on beliefs like all women cheat, they like cheating, and all women are not loyal,” explains João. If they ignore the Red Pill, they will undoubtedly be rejected, cheated on, and dumped. “When a woman insults you, belittles you, mocks you, or says something provocative to get a reaction - these are all examples of active tests.” By following the subreddit’s advice, its subscribers are promised a life of successful sexual encounters. “Rejection is not rejection,” reads an extract from the subreddit’s most popular post. The most extreme Red Pillers even believe that women want to be raped. In reality (the argument goes) women don’t want soft-centred men/chocolates they want to be dominated, controlled, and manipulated. In r/TheRedPill’s instance, the “dark truths” that the subreddit’s subscribers have swallowed are these: feminism is toxic, sexism is fake, men have it harder than women, and everything the media teaches about relationships is a lie. Science and Technical Research and Development. ![]()
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